2024 02 13 Defuzzing Innovation Process HERO

Defuzzing the Innovation Process

We’ve developed several techniques for defuzzing the innovation process — to uncover user and technology insights that lead to innovation and reduce risk of failure.

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#sideproject: SmartiPi Raspberry Pi B+ and Camera Case
I’ve always wanted to make a product of my own — something small I could manage — and this seemed like a perfect opportunity. I decided to design a Raspberry Pi case that’s functional, affordable, quirky, and fun.
2024 09 27 kickstarted what i learned HERO
I Got Kickstarted, and Here’s What I Learned
Having done all the research and scaled the considerable Kickstarter learning curve, I wanted to compile what I found to be the most useful resources.
2024 09 17 3 Things Kickstart Hardware Setup HERO
Three Things to Do Before Kickstarting Your Hardware Startup
The biggest pitfall for aspiring hardware entrepreneurs isn’t the funding part; it’s the hardware part and clearing the production hurdles.
2024 09 04 Consumer Wellness App that Clicks HERO
How to Design a Consumer Wellness App That Clicks
53% of digital health apps are uninstalled within 30 days of download. How can you design a consumer wellness app that engages and retains users?
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It Takes a Village to Raise a Hardware Product
Entrepreneurs going into hardware face a hefty learning curve, and missteps can end up costing them later in development.
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What Can You Learn About Product Development from HBO’s ‘Silicon Valley’?
Silicon Valley really speaks to us as interaction designers, user researchers, a mechanical engineers, and software engineers. There have been many times we wanted to jump into the screen and right the ship.